Call Tracking enables you to track calls from your website and understand exactly what advertising activity brought them whether it was from another website, Google or your paid search campaign.
So no more will you need to guess how your caller has found you.
Telephone monitoring is a vital tool for any business that spends money on advertising across multiple channels. Clients with AdWords have an intrinsic need to track the calls that relate to their key words, to be able to comprehend which keywords deliver call conversions. call tracking solution Without visibility of call conversions, it is simply not possible to figure out if your investment from the key words in your portfolio is delivering value or not. Is just monitoring AdWords call conversions ?
Most clients are looking to track not only PPC, but also SEO, Screen, Affiliates, Social Media in addition to Offline campaigns such as TV, Direct Mail, Radio, Print media & trade show traffic not to mention Bing PPC traffic. This is where the energy of a 3rd generation phone monitoring system such as Call Conversions Tracking comes from, since it allows you to realize your ROI for each of these very important channels not only Google PPC. This can be essential actionable data letting you optimise the effectiveness of all your marketing channels, crucial to the success of any business enterprise.